The Real Cost of Custom Packaging

Custom packaging is a great way to make your products stand out from other businesses and create a memorable unboxing experience for your customers. But how much does custom packaging really cost? The cost of custom packaging can vary depending on a number of factors, including the size and complexity of the packaging, the materials, the printing method, and the quantity you order.

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In this blog article, we will explore the real cost of custom packaging (plus some of the unknown costs you may not know about) and provide tips on how to get the best deal on packaging. We will also discuss the benefits of custom packaging and why it is worth the investment.

What Factors Affect the Cost of Custom Packaging?

Size and Complexity of Packaging

The size and complexity of the packaging will significantly impact the cost. A simple, one-piece box will be less expensive than a multi-piece packaging box. The larger the packaging, the more material it will require. Additionally, the more complex the packaging, the more time and labor it will take to produce, which will increase the cost.

Here are some examples of how the size and complexity of packaging can affect the cost:

• A simple, one-piece box of a smaller size might cost around $0.50 per unit.
• A multi-piece paperboard package with complex folding might cost around $1.00 per unit.
• A larger plastic clamshell package that has a snap-on lid might cost around $2.00 per unit.

As the size and complexity of your custom packaging increase, so do the costs involved in producing it. This applies to custom product labels as well. If your label requires a unique die shape, a custom kit die, or special perforation for your container, those factors will affect the overall cost of your packaging.

Materials Used

The materials used in the packaging will affect the cost in several ways. Paperboard is the most common material for custom packaging boxes because it is relatively inexpensive. However, you can also use other materials such as plastic, metal, and glass.

The cost of the materials themselves will vary, but the weight of the materials will affect shipping costs too. Heavier materials mean more shipping costs to consider once you receive your new packaging. Furthermore, the more durable your custom packaging material is, the more expensive it will be. The upside is that more durable packaging will protect your products better.

It is important to consider the materials used in your packaging when budgeting for custom packaging. If you can use less expensive materials, you can save money. However, don’t compromise on protecting your products. Having less durable materials can lead to your packaging being damaged once it arrives, resulting in a poor unboxing experience for your customers.

Here are some tips for reducing your material costs for custom packaging:

• Use paperboard instead of plastic, metal, or glass.
• Use thinner paperboard. Ask your printing supplier if they have different weights of paperboard and how it affects the cost of your packaging.
• Use less complex folding.
• Use smaller sizes for your packaging.
• Consider using a pre-made package design. See what types of dies the packaging supplier already has on hand. Using an in-stock die for your custom product labels or product boxes can save you money.

By following these tips, you can reduce the cost of custom packaging without sacrificing the quality or effectiveness of your packaging.

Printing Method

The printing method will affect the cost. Digital printing is the most economical option for custom packaging and labeling. However, other methods like offset printing or flexographic printing can also be used.

The complexity of printing your custom packaging will affect the cost. More complex printing methods, such as adding spot colors, embellishments, or varnishes, will cost more. If your custom packaging requires more inks to be used, printers will include this in the cost of printing.

Packaging suppliers will typically include things like basic machine setup costs and ink costs in the printing price you receive. If you can use a less expensive printing method, you can save money.

Quantity Ordered

The quantity you order will also impact the cost of your custom packaging. Larger quantity orders will cost less per unit. It’s important to know that some custom label and packaging printers have MOQs, or Minimum Order Quantities, to even place an order with them.

Some suppliers do not have MOQs, and the price you see published on the online quoter is their best price for your custom packaging based on your specifications. They also work off of a bulk pricing system, so the cost of your custom packaging is reduced by ordering larger quantities or more designs in one order.

Here are some examples of how the quantity ordered in packaging can affect the cost:

• Ordering 100 units of a simple, one-piece paperboard box might cost around $0.50 per unit.
• Ordering 1,000 units of the same box might cost around $0.40 per unit.
• Ordering 10,000 units of the same box might cost around $0.30 per unit.

There are several ways you can make the most of your pricing for custom packaging and reduce the cost of custom packaging when considering quantity.

• Order as many units as you think you will need.
• Order in bulk to save on the cost of materials and shipping.

A Few Unknown Costs of Custom Packaging

In addition to the factors mentioned above, there are a few other possible unknown costs of custom packaging that business owners should be aware of. These include:

Printed Proofs

Printed proofs can be necessary before production begins to ensure that your packaging design is correct. The cost of printed proofs can vary because the printer runs your order through most of its print production stages. Printed proofs give you an accurate representation of what your label or packaging will look like once the full order is printed on their machines.

Prepress Costs of Custom Packaging

Prepress is the process of preparing your custom packaging designs for printing. This includes tasks such as converting the digital artwork file to the correct format for printing (CMYK) and checking the file for errors like missing fonts, incorrect sizing, or low-resolution artwork. We recommend an artwork resolution of 800 ppi to ensure your artwork prints crisp and clear. The minimum artwork resolution for print is 300 ppi (pixels per inch).

The cost of prepress is typically baked into the price of your order. Additional Prepress costs may be needed depending on the number of changes that need to be made. Some simple file changes may be made by Prepress Artists, but you should not expect this to be the case for all label and packaging printers.

Artwork Editing

If your business does not have high-quality artwork that is ready for print, you will need to hire a graphic design team to edit your artwork or create a new packaging design from scratch. The cost of artwork editing can vary depending on the complexity of the design request.

As you’re thinking about the cost of your custom packaging, you should check with multiple custom packaging companies to see if they offer graphic design services on their website and get a quote to see what the additional cost will be.

Can I get artwork editing or graphic design without printing my packaging?

It’s important to know that many custom packaging companies require you to place a printing order with them before they will do any design work for you. Some suppliers let customers order graphic design without requiring them to place a printing order for labels or folding cartons. This way, you don’t have to delay getting your labels or packaging because you’re waiting on design changes.

By keeping these important factors in mind, businesses can avoid surprises and ensure that they have a realistic budget for their custom packaging project.

Contact us to discuss your requirements of Cold Foil Stamping Machine. Our experienced sales team can help you identify the options that best suit your needs.

Suggested reading:
The Advantages of Hot Foil Printing - Preston

As you can see, the cost of custom packaging can vary depending on a number of factors. However, there are a few things you can do to reduce the cost and make the most out of the purchasing experience. By following the tips in this article, you can get custom packaging that meets your needs and budget.

If you are ready to get started with custom packaging, contact us or get an instant quote online today.

Don't Buy a Die Cutting Machine Until You've Read This

Don't Buy A Die Cutting Machine Until You've Read This

If you are in the market or think you may be in the market to buy a die cutting machine, you probably have some questions. A die cutting machine (sometimes called a card making machine) is a revolutionary tool for crafters. It truly changes lives.

However, because of their importance, logistics, and price, purchasing a die cutting machine can make a crafter uneasy and even hesitant. Ladies and gentlemen, cast your fears aside - we have the information you need to help you make the best choice for your new-and-improved creative arsenal.

Here are 6 must-know tips for buying a die cutting machine.

1. Think About What You Need

First and foremost, you need to have an idea of not only what you're going to be creating, but how you'd prefer to go about doing so. There are two main schools of die cutting: Manual and Electronic/Digital. Do you want to get a machine that you manually and physically put material and dies into, then turn the lever to make your cut? Or, are you computer-savvy and hoping to hook your machine up to your desktop or laptop and cut from there?

Some of the top makers of manual die cutting machines are Sizzix, Spellbinders and Crafter's Companion. Electronic machine makers include Silhouette, Brother and Cricut.

Note: Some manual die cutting machines have an electronic option. These ones are motorized (or have options for motorized accessories). Technically, they are manual - meaning you place the materials to be cut and the die into the machine and make the cut yourself. However, instead of turning the lever, you can press a button and the machine will function electronically for you. This is perfect if you have arthritis or limited mobility. Do note, however, that a manual die cutting machine with electronic/motorized functionality is not the same as an electronic digital die cutting machine, the ones you hook up to your computer.

2. Consider the Size of Your Projects

Do you plan on creating large projects, super small projects, projects weekly, or just for special occasions?

Because of the varying types of machines and their sizes, these are all important questions as to which machine might work for you!

If you want a durable, manual die cutting machine and a few dies to start, there are entire bundles created to help new die cutters or seasoned pros who are ready to upgrade.

3. Know What You Need to Cut

Are you just interested in cutting out your stamped images or are you planning on quilting an army of unique blankets? The next consideration is the material you plan to cut. If you are just planning to cut paper, a manual or electronic standard die cutting machine is fine (popular options are the Sizzix Big Shot, the Spellbinders Platinum 6, and the Gemini).

However, if you're looking to cut thick and heavy materials like multiple layers of fabric, craft metals, and more, you will want to invest in a large, heavy-duty machine such as the Sizzix Big Shot Pro.

Tip: Make sure you read the product reviews, descriptions, and watch a video if able to so you know exactly what each machine will or will not do!

4. Consider Your Space

When buying a new machine, you need to assess space. Not your head space or personal space, but your crafting storage and functional space: Do you have room for a big pro machine that is around 24" x 15" x 17"? What about a long (over a foot and a half), but skinny electric one? Or do you literally only have one 12" x 12" square foot of space left in your studio so you need to pick the smallest machine possible?

Die cutting machines come in a wide variety of sizes, and many of the smaller options can pack an impressive, unexpected punch. No matter what you plan to do with your new die cutting machine, you need to actually have a space for it to live!

5. Review the Die Cut Comparison Chart

Know the differences between machines. Just like laundry machines, toaster ovens, and bicycles, die cutting machines may all serve the same purpose, but they differ in features and functions. This handy chart will give you some of that information about the most popular die cutting machines on the market.

As you read through it, ponder all you have considered in the previous tips - what are you planning on making? What materials would you most like to use? And how much space do you actually have in your studio (be honest with yourself!).

6. Read the Reviews

Last, but never least, read the reviews. This can seem like a no-brainer, but it's vital. The information you can get from other crafters like yourself is invaluable. It's important to read both the 5-star reviews and the 1-star reviews to see exactly what people like about the machine and what critiques they may have. Most product pages have reviews near the bottom.

At the End of the Day...

At the end of the day, a die cutting machine purchase is a big one, but a life-changing one. Your crafts will forever be altered in a way that gives you more control, more creative possibilities, and more designs to add to any and all of the creations that you choose to make.

If you liked this article, you might also like the Must-Have Manual Die Cutting Accessories.

If you want to learn more, please visit our website Platen Foil Embossing Machine.